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Technical Sales Manager

About the Role

An established manufacturer and distributor of technical infrastructure solutions is seeking a driven and commercially minded Technical Sales Manager to join its UK sales team. This role is responsible for developing specifications, managing regional distributor and contractor relationships, and converting project opportunities into profitable sales.

The position plays a key role in driving regional growth by identifying opportunities, building trusted partnerships, and ensuring a clear route to market from project inception through to order conversion.

Key Responsibilities

Specification & Project Development

Develop project specifications with consultants, contractors, and end users
Identify and track opportunities using CRM systems, market intelligence, and regional insights
Manage the full project lifecycle from initial specification to order fulfilment
Convert pipeline opportunities through structured follow-up and engagementDistributor & Account Management

Manage and grow relationships with regional distributor accounts
Provide training, joint visits, and commercial support
Create and deliver regional growth plans for key customers
Maintain commercial discipline to protect margins and strengthen routes to marketContractor Engagement

Build strong working relationships with contractors across multiple tiers
Promote technical product systems through site visits and design-stage engagement
Influence purchasing decisions to align with distribution routes
Support agreements through consistent regional executionsCollaboration & Cross-Functional Working

Work closely with internal sales teams on regional strategy and performance
Collaborate across product groups to maximise project opportunities
Partner with sector specialists (e.g. infrastructure, energy, data centres)
Contribute to initiatives, training programmes, and continuous improvementData, Reporting & Commercial Performance

Maintain accurate project, account, and activity data within CRM systems
Use data tools (e.g. Excel, BI platforms) for forecasting and planning
Improve margin performance through informed pricing strategies
Provide regular updates on pipeline health and regional activity Skills & Experience

Proven field sales experience within construction, engineering, distribution, or technical product environments
Experience in specification-led sales and project lifecycle management
Strong understanding of commercial structures, pricing, and negotiation
Demonstrated ability to build and maintain relationships with key stakeholders
Excellent communication, presentation, and influencing skills
Strong organisational and time management abilities
Data-driven approach to decision-making and performance improvement
Proficient in CRM systems and Microsoft Office tools (Excel, Power BI desirable)
Experience within industrial manufacturing or OEM environments
Full UK driving licence and willingness to travel as requiredAt Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a confident employer.

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Technical Sales Manager

Greater Manchester, UK
Full time

Published on 06/26/2026

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